revenge of the regular guys?

it appears that 96rock, atlanta’s classic rock station, has gone off of the air. as reported in the ajc this morning, the frequency is now carrying the programming that was carried on 96rock’s clear channel sister station, 105.3 the buzz, which is now calling itself project 9-6-1.

of course the departure of 96rock from the atlanta radio dial follows the highly publicized second firing of morning drive show, the regular guys*. i’m not saying there is a connection (loudly, at least), but regular guy larry wachs sure is.

from his blog today:

Today was simply the first public acknowledgment by Clear Channel of what everyone has known for years. Without TRG [The Regular Guys], Clear Channel/Atlanta was doomed. Saddam has a better chance. Everyone bowed and scraped to the gods of baseball in there, but they’re still around and the station is through.


as for 96rock, they simply had this to say.

anyway, for those of you mourning the loss of classic rock on the radio, let me recommend and apple ipod and a griffin roadtrip. you can listen to all the bachman turner overdrive you want without waiting for clear channel’s computers to determine it is finally time to play ‘you ain’t seen nothin’ yet.” assuming you are into that sort of thing.

12 Comments so far

  1. STEVE BEVILLE (unregistered) on November 17th, 2006 @ 11:55 am

    I am totally amazed they are doing this. I used to call 96Rock “96 Commercials” as they had so many. I can’t see how they couldn’t be making tons of money. This is real shocker. Guess I better fire up the radio and see what the new station shoulds like

  2. Greg (unregistered) on November 17th, 2006 @ 12:47 pm

    Shame, for a period of time I could almost guarantee Jennifer Reed would play Free Bird on my drive home. I guess the iTrip will be getting a new lease of life

  3. CrackWilding (unregistered) on November 18th, 2006 @ 10:58 am

    Geez, haven’t you guys heard Freebird enough already? There are people making good new music you know…

  4. CaptainObvious (unregistered) on November 18th, 2006 @ 11:04 am

    What?!? There’s such a thing as hearing Freebird too much? Crack, you must not be from the south! While I love new rock (Disturbed, 3 Days Grace, etc.) you can’t beat the classics (Lynyrd Skynyrd, AC/DC, Metallica, Allman Brothers, etc).

  5. james (unregistered) on November 18th, 2006 @ 11:15 am

    dammit, if frigging free bird is in my head all day i am blaming the two of you.

  6. CrackWilding (unregistered) on November 19th, 2006 @ 5:40 pm

    a) I’m from Nashville, and
    b) There most certainly is such a thing as hearing Freebird enough. If I never hear it again it won’t be too soon.

    It might be another matter if people were trading bootleg live recordings all the time, but geez, the recording we all know, my God, if you’re over 30 you’ve heard it at least 10,000 times. I know that song well enough I could probably transcribe every note from memory (including the fret noise), and I’m not even that big a LS fan. IMO, this is the problem with rock radio, and it’s the reason I’m not the least bit sad to see 96 go. Listening to a single recording of *anything* every day for 30+ years is unhealthy and dull.

    My two cents.

  7. james (unregistered) on November 19th, 2006 @ 7:04 pm

    if ah leavvveeee here tuuuumarooooh….wooood you stillll ramember meeeeee……

  8. Daniel (unregistered) on November 20th, 2006 @ 8:40 am

    Atlanta is not a good place for the Griffin FM Tranmitters. There is way too much interference across the entire spectrum for a good clear sound. You should get a good tape adaptor or an car stereo with an aux in.

  9. james (unregistered) on November 20th, 2006 @ 9:42 am

    no doubt daniel. it is at time tremendously frustrating trying to tune in. however my car does not have a cassette player, and messing with the in-dash electronics on it would be a mighty expensive proposition.

    so i’m stuck with the road trip. i have found 90.5 to work okay and 102.3, at least sometimes.

  10. Katie (unregistered) on November 21st, 2006 @ 11:11 am

    97.1 is a great classic rock station. I hated the regular guys anyway, and refused to listen to them after they said women were to dumb to be reporters for the evening news.

  11. Will (unregistered) on November 21st, 2006 @ 11:23 am

    Just another reason to have satellite radio. How is anyone surprised by this, 96 Rock has been dead for years with or withour TRG. How many classic rock stations does Atlanta need? Hopefully Star 94 is headed to the same demise!

  12. ryan (unregistered) on November 27th, 2006 @ 12:05 pm

    I was hoping the radio station just changed frequencies. I cant even express how much I am not pleased with this. Most music today is horrible and now dave fm is the only radio station in atl for good tunes. 99x is getting weirder/harder to listen to by the minute and many times 105.3 or project 961 plays the same set of songs so even if you like the music you need a change. Two alternatives is not enough especially with one play mostly garbage.

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