Hey Atlanta Businesses – Use Foursquare!

Digg.com founder Kevin Rose posted an interesting video about having free pizza and beer at a San Francisco restaurant. It wasn’t free because he was Kevin Rose. It was free because his friend was the mayor of the restaurant on foursquare.com.

What is foursquare you ask? It’s a location based social networking site where users tell others their locations. If you frequent an establishment you eventually become mayor.

More Atlanta businesses need to be doing this. This is essentially free advertising for businesses. If the user broadcasts their location to Twitter and Facebook then all who follow and are friends on Facebook will see this. The mayor should be duly rewarded. Imagine if your bar, shop or store became a competition for the mayorship on foursquare. This equates to countless posts with your name on it, bringing awareness and dollars.

Atlanta needs to get with it. We were made fun of at Atlanta WordCamp 2010 because of the lack of hash tags. Giving the virtual mayor of your business a little reward for the free publicity is the least you can do.

7 Comments so far

  1. james hervey (jeherv) on January 12th, 2010 @ 11:16 am

    the shed in glenwood park does this. i get the “special nearby” notification every time i check in at home.

  2. Foursquare usage takes off « Social Game News (pingback) on January 12th, 2010 @ 1:02 pm

    […] Atlanta MetBlog […]

  3. karsh (unregistered) on January 12th, 2010 @ 1:59 pm

    I was just thinking about The Shed! I had brunch there for the first time a few weeks ago, and got 10% off my order for my first check-in, plus an offer for a free dessert for every 3rd visit. That certainly makes me want to go again. There’s two or three other businesses in Atlanta that are participating in Foursquare mayors offers, but there should be tons more.

  4. Betsy (unregistered) on January 13th, 2010 @ 6:49 am

    Foursquare is cool, but I am starting to use ‘Rummble’ and finding it a lot more useful for finding places nearby.. battling to be mayor and checking-in to places once I arrive is still on my list of things to do, BUT I needed something that would help me find a decent place to eat around he corner in a fast way.. Rummble actually is useful for that.

    Although there are no discounts involved on the service.. it seems that the smart move forward would be to start integrating with paid for advertising and coupons for those who review places or become the ‘influencer’ of a certain genre. Hmmm, both are an interesting concept, and I can’t stop myself from pulling out my iPhone daily to use both!

  5. Maigh (unregistered) on January 13th, 2010 @ 9:09 am

    FYI, the first Atlanta business to have a tangible benefit to checking in via FourSquare was Whizkid Sound (http://wizkidsound.com/) and that was months ago.

  6. Dave C. (unregistered) on January 13th, 2010 @ 4:29 pm

    “We were made fun of at Atlanta WordCamp 2010 because of the lack of hash tags.” By whom? Let me at ’em…Lack of hashtags is something I take pride in.

  7. james hervey (jeherv) on January 14th, 2010 @ 9:16 am

    i’m with dave. on what planet is “lack of hashtags” a bad thing? i am about to get a serious resentment toward twitter when south by southwest starts up do to vomiting hashtags.

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